Service Provided: Market Research
OMEC was not satisfied with their distributor in the UAE and sales was beginning to take a hit. The BCB provided a market research report that covered the UAE Music and Events industry overview, music market segments, provided market intel and identified reputed distributors in the region.
Outcomes for client
Having gleaned relevant info from the report, the head of sales organised a trip to the UAE to choose the right partners in the region and develop a new strategy to push sales for the amplifiers here.
Orange Music Electronic Company is a guitar amplifier manufacturing company, famous for its distinctive sound and bright orange Tolex-like covering on amplifier heads and speaker cabinets.
“I just wanted to say a big thank you for the report you’ve produced and the support you’ve given us so far in gaining a better understanding of the Musical Instrument market in the Middle East.”