British Centres for Business
501, 5th Floor
Block B, Business Village,
Port Saeed, Deira,
PO Box 123885
Position: Trade Manager
Home Country: India
Years spent in the UAE: 12
Favourite place in the UAE: Souk Al Arsah, Sharjah
Interesting project that you have worked on: Running the UK ‘Country of Focus’ programmes at the Abu Dhabi International Book Fair in 2012.
Piece of advice for doing business in the UAE: Have an understanding of the culture, demographics, target customer and competitors. The market is far more advanced than most people assume it to be.
Interesting fact about you: Trained in Indian Classical Dance, Bharatanatyam.